To become a company that continues contributing to society, the Kawasaki Group actively strives to understand the expectations and requests of stakeholders and to realize them through our business activities.
While the Group positions customers, shareholders and investors, suppliers, employees, local communities, and government agencies as direct stakeholders, as a company supplying many products and services that are highly public in nature and will be used over a long period of time, we also recognize the global environment, the international community, and the next generation and future society to be stakeholders in the broader sense and conduct our corporate activities in consideration of the wide-ranging impact of our business.
In response to requests from stakeholders, we are working toward proactive information disclosure and striving to improve communication so as to enhance trust in the Kawasaki Group.
Communication with Stakeholders
Through our daily business activities, the Kawasaki Group endeavors to communicate with stakeholders in various ways, grasp issues, and make operational improvements. As a result of dialogue, we refer content that is deemed to be important to committees or other bodies concerned and reflect it in management strategy and business operations.
Major Results of Communication with Stakeholders
Stakeholders
Communication objectives
Major communication opportunities and approaches
Reference
Customers
Creation of products and services that meet customer expectations
Response to customer complaints and inquiries
Appropriate disclosure of product and service information
Conducting customer satisfaction surveys
Television commercials, newspaper advertisements, and websites
