Powering Your Potencail

Our Brand Promise

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The New
Power of the Times

While airplanes powered by the latest jet engines soar above the clouds, Kawasaki experimental satellites trace an arc around the planet, far above the skies.
While crowds at racing tracks around the world thrill to the sound of our Ninja engines, our gas turbines and gas engines proudly turn the wheels of industry in factories worldwide.
While the subway in New York carries millions of passengers around the city every day, our enormous LNG tankers make their stately way across the Indian Ocean at midnight.
On the shore stands a facility the size of a city: infrastructure to which heavy hydraulic machinery is adding more storage tanks. Along the route of a pipeline, plants of all kinds run day and night.
Inside, robots work at their posts, busy assembling all manner of products.

Wherever society is on the move, so is Kawasaki hard at work, earning market accolades worldwide.
But today we at Kawasaki must ask ourselves some hard questions: Is Kawasaki using its strengths to the greatest possible benefit?
Is Kawasaki transforming itself fast enough to keep up with, and even anticipate, the changes in today’s society?

A wall of problems confronts our world, blocking the way forward for many people.
Let us take these problems as a departure point, working with our customers to forge paths through and around them.
What solutions can we offer to overcome these barriers? Let’s generate ideas that transcend the walls between businesses.
By breaking down these walls, we can pioneer new possibilities in countries around the world. Kawasaki exists today because we have always been innovators, anticipating the needs of every age.
The “Power of the Times” sleeps within us. It’s time to wake it up, and move the world.

Powering Your Potential
“Diversified technological solutions that serve: opening up new possibilities for customers and communities” - this is the promise of the Kawasaki brand, and the road to achieving our Group mission.